{"id":11486,"date":"2025-06-13T10:01:27","date_gmt":"2025-06-13T08:01:27","guid":{"rendered":"https:\/\/uic.se\/?post_type=program&p=11486"},"modified":"2026-04-01T15:28:14","modified_gmt":"2026-04-01T13:28:14","slug":"uic-discover","status":"publish","type":"program","link":"https:\/\/uic.se\/en\/program\/uic-discover\/","title":{"rendered":"UIC Discover"},"content":{"rendered":"\n
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Start a business<\/h2>\n\n\n\n

Validate your idea<\/h1>\n\n\n\n

Does your business idea solve a real problem?<\/h3>\n\n\n\n

UIC Discover<\/strong> is a digital program for you who have a new business idea and want to see if it works in real life \u2013 for example by talking to customers, building a prototype or testing the market \u2013 whether you are a student, researcher, innovator or entrepreneur.<\/p>\n\n\n\n

The program is mainly digital<\/strong> and aims to help you understand your target audience and build a foundation for a future company.<\/p>\n\n\n\n

It is delivered primarily online through the platform Planvas<\/a>, with recorded videos, assignments to complete between sessions, and support from an experienced business coach who follows your development.<\/p>\n\n\n\n

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From idea to customer<\/h3>\n\n\n\n

UIC Discover<\/strong> is a flexible and free-of-charge program that helps you test and develop your business idea. The program is based on the Lean Startup<\/strong> methodology and the Customer Development<\/strong> process, where you work step by step to understand customer needs and shape your idea based on market demand.<\/p>\n\n\n\n

You will be guided through the content via digital sessions and self-study assignments, using the Lean Canvas<\/strong> as a practical tool to structure and test your idea.<\/p>\n\n\n\n

At the end of the program, you\u2019ll have a closing session with your coach to plan your next steps and discuss future goals.<\/p>\n\n\n

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Gain network, expertise & feedback<\/h3>\n\n\n\n

Gain access to UIC\u2019s broad partner network<\/strong> with experts <\/strong>in areas such as legal, IP, finance, marketing, and product development. You will have the opportunity to participate in guest lectures, workshops and events<\/strong> arranged by UIC, providing inspiration, knowledge and a chance to grow your network.<\/p>\n\n\n\n

You will also have the opportunity to sign up for a pitching session<\/strong>, where you get to pitch your idea in front of panel consisting of UIC partners who will provide you with hands-on feedback<\/strong>.<\/p>\n\n\n\n

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About UIC Discover<\/h2>\n\n\n\n
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Program content:<\/h3>\n\n\n\n